011. The site is hard to read on mobile
Most visitors come by mobile. If text is tiny or buttons are too small, they leave again.
022. The site loads too slowly
Images that are too large and overloaded technology make a site slow. Whoever waits long jumps off.
033. It is not immediately clear what you offer
At the top of the page, one sentence should say what you do and for whom. Not only after a long scroll.
044. No clear path to an inquiry
Phone number, WhatsApp and form should be easy to find, ideally on every page. Whoever has to search first does not call.
055. Outdated content
Old opening hours, expired offers or a photo from ten years ago damage trust.
066. No real photos and no reviews
Real photos of you and your work are more convincing than stock photos. Good customer reviews build trust.
077. The site is not found on Google
Without sensible headings, page titles and a local reference, Google does not know who your page is meant for. Then you do not show up when searching for "hairdresser in Bonn".
I check your website free and tell you honestly what is good and what should be better.